Leadership and Communication
Hey, welcome back to The SCEM VIEW, with Deric. By now, you know, I’m pursuing a master’s degree in Strategic Communication at Troy University. My blog (which I like to pretend is a popular prime time talk show where strategic communication and popular culture fuse) was originally created to explore and discuss various topics and content in a previous class, Strategic Communication & Emerging Media (SCEM), but I have since completed that course and am now taking COM 6610 Leadership. I decided to hold on to the name “The SCEMView” because it's catchy and you guys already know it…so why not! And so, here we are. Let's keep riding this thing out.
From the largest corporations to small nonprofits, every organization and/or group needs individuals to tell its story, sell its products or services, encourage strong internal communication instill, public confidence, and generate growth. This is precisely why this course, COM 6610, was so necessary for me. Since I began the program in August , 2017, I have increasingly become sharper in this arena and it is helping me become a better strategic communicator.
This week, week four, we dealt with Leadership and Communication with Internal, External and Government groups. It is natural to put leadership and strategic communications together and we've learned that a good leader must be able to communication on multiple levels with colleagues, subordinates plus people who are external to that organization. It's simply necessary. To go a bit further, the reading from the week included the following:
- Everyday Leadership
- Exploring Public Sector Communication Performance
- Perceptions of power in government communication
- Promoting internal communication
-Korean firm tweaks Twitter for workers (from the Wall Street Journal)
...just to list a few. Of all the material read and videos watched this week, there was one that really stood out to me. It was the TED video entitled Everyday Leadership. It indeed was the most impact- for where I am in life. Drew Dudley, the speaker in Everyday Leadership, believes leadership is not a characteristic reserved for the extraordinary. He works to help people discover the leader within themselves. His example of "everyday leadership" was crystal. He led with what he calls a Lollipop Moment, which he describes as a moment in time when you have made someone else's life better with just a simple remark or effort -one in which you weren't expecting to be so instrumental. This portion of the video immediately caused my mind to drift and revisit times in my life when I myself may have caused another's life to become "better" as a result of my efforts and good deed. In the "real working world" employers and team leaders are often regarded as Leaders. But according to Dudley, eaxch of us have or can make someone elses life better and that is a form of leadership, everyday leadership. As expressed in he TED video, I too agree that sometimes we devalue the things the things we can do every day and we take moments where we truly are a leader and we dont let ourselves take credit for it or feel good about it.
It was at this moment when I had to pause and truly take a moment to digest that. Eventually, I finished the video but I continued to process it all. I realized that we, like many others, probably could do a better job at leading everyday regardless of where we are or to what extent it may be. As strategic communicators, we must keep this in mind- I say.
In addition, its imperative that we practice effective leadership style and communication , especially in internal groups; a big portion of this weeks readings dealt with this. Recently, I found a really insightful article by Rebekah Iliff with a concise list on Effective Internal Communication. Rebekah Iliff, is a chief strategy officer for AirPR and she says there are a few practices that would improve any organization's overall objectives. Her article basically how companies of all sizes can better message and measure internal communications.
- Make your intentions Clear
- Avoid Falling Into The Role Of A 'Corporate Publicist'
She shared, If you’re looking to solve an organizational problem, make sure you’re actually taking steps to solve it first. Maybe this scenario sounds familiar: Data from an internal survey indicates that a number of employees would have increased job satisfaction if greater advancement opportunities were available to them.
- Give employees a voice
- Remember that less is really more
To get the full article, visit the link below and let me know what you think! Let me knwo what you think
And I will end there with todays show. Hope to see you guys right back here next with more SCEM View, with Deric.
Later !
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